Serious Marketing Guide

John Thornhill A lot of eBay sellers sell other peoples eBooks on eBay, while that is fine they are sometimes selling the wrong eBooks. Once the sale is made that’s it. No further money can be made from that sale. What if there was a chance of making money over and over again from the sale of one eBook that was written by someone else? How cool would that be? Well it can be done, what you need to be selling is brandable eBooks.

This means some of the eBook contents can be branded with your own details, this is usually in the form of a link to your website (this can be your eBay store if you don’t have a website) or an affiliate link leading to a sales page for the authors products. I am not joking when I say this but I sometimes receive commissions and I can’t remember how or why the commission was received. What I do know is it was either from one of my own eBooks or an eBook I have branded with my own details. Just imagine if you had 2 eBooks on the same subject and both promoted the same product, would you rather sell the eBook with your affiliate details embedded or the one without? That’s a no brainer isn’t it? So what I would suggest is you go and search Google for ‘brandable ebooks’ and see how many eBooks you can add to your eBay business. You will find there are 100s that can be downloaded and branded free. TIP! Make sure the eBooks you brand can only be branded once. Most will have a short statement or a document included with the eBook explaining what to do. Once the eBook has been branded by you check to see if the eBook can be branded further. If it can still be branded stay away, all that will happen is your customer will brand the eBook and sell it on with their details embedded instead of yours. It also helps to check out the product you will be promoting, if it’s a clickbank product make sure you will get at least 50% commission, also, visit the sales page and check the sales copy does a good job. You don’t want to be promoting a product that won’t sell. Then visit the order page and make sure your clickbank name appears at the bottom of the page, if not there is a problem with the link and you won’t get the credit. Also, don’t expect overnight results. It could take a few Months to see any real results but once the payments start to come in you won’t be able to stop them. Just make sure you sell your eBook at least 50 times on eBay and you should be fine. So there you go, so simple yet so effective, so get branding, get selling and get earning.

Joshua Spaulding When we compare income levels in different countries, it is evident that the average income per person is less than $15,000 a year, in other words, where many people are near the breadline. Extra Income really does make people happier and improves their lifestyle. But countries which have average income above the normal subsistence level of approximately $15,000 a year, happiness seems to be income independent. For example, an average American ranks richer than an average Indian or an Austrian, but also less happy. Why does this happen? People always look at their income relatively with some norm or the other and the norm keeps rising all the time. And this norm is what increases the spending, more or less in direct proportion to the income. Two things drive up the norm with which people compare their incomes. One is the income that they themselves have experienced — which habituates them to higher standards of living. And the other is the income that their colleagues or neighbors get, and which they try to outdo. The extra income options available today are targeted to generate employment and are targeted specifically at people who can use their skills that are lying dormant to make some more money for themselves. To achieve a moderate success in generating an extra income one should be aware of their strengths and weaknesses. This would greatly help in selection of a most suitable way to generate extra income. The selection process consists of logical steps. Firstly one should ask themselves of an honest opinion of their strengths, what they excel at? What do people around them keep complimenting or criticizing them on?, are they perfectionists?, For example, if you are a computer literate you could help your neighborhood in upgrades, repairs or installation of software.

The extra income can also be augmented by doing extra seasonal chores like raking leaves in the fall or clearing snow in winters. These are just a few ideas, but making an extra income augmented with self analysis will take away the need for a second job. Today the internet and the general market have a lot of ideas for generating extra income. Network marketing in general market terms has been successful to some extent. Internet offers something similar that says affiliate marketing. The internet also offers a host of other options like writing, advertising and simple technical non-technical jobs which can highly augment your regular income. The extra income that can be earned form these opportunities depends on how good your skills in the field of your selection.

Ok, You have heard of 1000’s of people making money on the Internet, the so called “Gurus” are telling you, do this, do that, programmers are saying use this script and that script and webmasters are luring you into their E-zines, teasing you with a bit of information, bit of the truth, only to sell you more products.

MLM companies got hold of your email address and they are sending you emails to join their downlines, others are telling you forget all that and use Adwords or Adsense.

Hey what about the Blog Brothers who wanted you to cash in on the blog industry? RSSfeeders? Ipodcasters? Membership sites ? And the list goes on… Hey this stuff costs money, only if you have a money tree in your back garden, giving you more money every morning you visit it, you would have bought them all. But that’s not real, nobody has a money tree in their back garden, if you disagree please let me know where I can find one ? The reality is different, newbies come in with brand spanking new credit card, fuelled with the hype, by the time they are done with internet marketing they are drained of energy, lost faith in themselves because their credit card is maxed up and so used that it probably would pass as antic. They are now thinking that they have been lied to, all they see in their paypal or stormPay account is zeros without any of the following numbers in front of those 0’s 1-9. It’s not just their card that is maxed up but their hard drives as well, It is full of ebooks and software. But this doesn’t mean that they have read or used all the software they have. The reason they kept buying this stuff is simply they are looking for a magic bullet product.

The ideal product that would read itself or install itself, market and collect money for them while they are watching.

But the truth is, there is no such product. If you don’t believe me, check your email account, how many emails do you receive from the same epublisher that you bought from or gave you free products trying to sell you something? How many ebooks do you have stored and still zipped in your hard drive? How many of those have you read in percentage? 2%, 10%, 50%, 90% or 100%? Even if you do read 2% you would notice that some are very informative where the author went through a lot of details to make his point across. Some just tell you what you already know. Others don’t say anything at all, their ebooks are full of affiliates links to make more money of you, squeeze that credit carda. Yet everyone claims to make a lot of money on the internet and here you are sitting duck, frustrated, don’t know what to do, so many projects to do and you don’t have time, your day job, your family, your spouse is begging to you give up, you can’t focus and all this adds up to your stress of not making a dime. The budget is very limited and no where to go, confused you jump from business opportunity to biz Op, from a new program to another but yet no money is coming in, you have just invest $197 on a product in the hope that you would resell it and make more money, now you just want to break even, but you can’t even do that because someone else is selling it for nickel on Ebay. How do I know all this, well guess what? This is how I was, and this is what my subscribers are telling me when they are describing themselves, I have been on the internet since 1999 and I have been in so many programs that I lost count, I have upgraded my hard drive 5 times.(thank God for DVD writer now days I don’t have to do that any more). My head was spinning, I had a gamblers syndrome, when I wanted to throw in the towel I sold something which gave me hope to stay on. In short I was grasshopper, and if you are feeling this way right now, you are a grasshopper too? I should have formulated the Grasshoppers foundation, because I know now that there are more people like and me.

but that’s your fault why none of those opportunities work for you, first you are not focused, second you don’t have goal, third you want to make quick money and you want to run before you walk. You want to compete with the big guys without knowing how? Look at the big boys, don’t you think that they know all this, yet you see them specialising in one thing or most two. Either e-zines or blogs, or both. Ebay or adsense, or adwords. They master one thing before they go on to another, if they ever do. Specialising is the key? Why? The answer is focus. Did you know that a laser beam can cut metal, but your house light couldn’t cut through a feather. Why? The answer again is focus. The laser beam is focused light, concentrated light. When you focus your thoughts on one thing and you put your heart and soul into it, there is no way that it shouldn’t work unless you sabotage your own success. But for now here are the guidelines you need to follow: Set a goal “What do you really want out of this?” if it is money, set exactly how much and when. Use the method “As if?” How would you feel if you have already achieved your goal? And use that feeling, anchor it and carry it with you. Focus on one subject and learn as much as possible about it. Don’t jump to other programs stick to one field until you master it. Put your credit card away, lock it. Apply what you have learned, write about what you have learned. Have this in mind: Internet is an ever changing place, and what makes sense yesterday may not today. So try to experiment with new ideas, you have nothing to loose. If you do have customers, be honest with them and treat them with respect, don’t lie to them and don’t insult their intelligence.

Set your mind for success, believe you will success.

In the subject of belief, here is a tip: wishing alone doesn’t work, you need to attach emotions to that.

Feel success, think of what you really want, and ignore the little voices that distract you to think of what you don’t want. One booster of this technique is being grateful, be grateful for being alive, grateful for your health, (no matter how you feel, there is someone, somewhere who feels worse), grateful for your family, for the knowledge you have, for the opportunities, etc.. Affirmations of gratefulness are the key to success, because when you are grateful you are sending a message to the universe, God, whatever you believe in that you don’t lack anything, and for some weird reason, you will get what you are grateful for. Love yourself for who you are, remember you are unique in this universe, even if you have an identical twin you are still unique, you should celebrate that uniqueness and finally, associate yourself with successful people.